Quick Summary

Company Overview: Pure Water House is a distributor of leading water purifier brands. They started operations in 1991. The major names include Kent, Blue Star, and Alfaa UV. Based out of Bangalore, they have 30,000 purifier installations. They have a visible and strong presence in handling the city's water problems.

Challenge: As the customer base increased, Pure Water House started facing issues. The issues, like complaint tracking, technician assignment, and spare parts management, started impacting the services. Slow resolutions resulted in dissatisfied customers with long waiting times.

Solution: CRM-Doctor implemented a Complaint Management CRM with a mobile app for technicians. The app came with features like real-time service request tracking, instant technician notifications, product and parts management, and mobile invoicing with easy sharing via WhatsApp and email.

Impact: The results were visible. Smooth service operations, better technician accountability,  quicker customer response, and clearer support. Digital invoicing further encouraged the transparency of the services.

Key Outcome: Complaint handling is now faster, more organized, and customer-friendly, giving Pure Water House a scalable way to manage its growing service network.

The Company

Pure Water House has been around since 1991, helping Bangalore fight waterborne diseases and poor-quality household water. They distribute trusted names like Kent, Blue Star, and Alfaa UV, with over 30,000 installations across the city and nearby towns. Over the years, they’ve constantly upgraded technology to match the city’s shifting water problems. When treated municipal water started disappearing, they made sure people had safe alternatives at home.